2026 European E-Commerce Report Launch Webinar

Ecommerce Europe and EuroCommerce are organising a webinar for the official launch of the 2026 European E-commerce Report, a key resource for understanding the evolving dynamics of B2C e-commerce across Europe.

Despite increasing economic and geopolitical uncertainty, European B2C e-commerce maintained steady growth in 2025, with all regions recording positive numbers. This laid a solid foundation for the further development of the sector across the continent, as it continued to adapt to changing consumer behaviour and expectations. In this context, new legislative developments have shown some positive steps towards regulatory simplification and the levelling of the playing field. Swiftly achieving these objectives will be crucial for the sector, given that the concrete impact of these measures has yet to be seen.

Why attend?

This webinar offers a unique opportunity to:

• Gain exclusive insights into the latest data and trends shaping the European digital economy.

• Understand the policy implications of cross-border e-commerce growth and market imbalances.

• Hear directly from industry leaders and researchers about the challenges and opportunities ahead.

The Centre for Market Insights at the Amsterdam University of Applied Sciences will present the report’s key findings, followed by a discussion featuring sector representatives.